A video posted by Omar Gonzalez (@omarandworld) on

The Hispanic culture is a very vibrant and energetic culture. There is so much opportunity to allow it to bleed into my personal design language. Yet, I have suppressed it.
I think it’s important to learn the basics before attempting to add your personal flair. In some sense, our sense of taste and curation will always show, but we certainly don’t allow it to take over.

Well, for my next personal project, that’s exactly what I want to do. Let my culture drive me towards a product that can personify it most appropriately. Upon first thought, color will be a huge aspect.

But, having lived my entire life here in the States, I have become a bit detached from my roots. For this reason, I will be visiting Puerto Rico to do my ethnographic research. I might be getting ahead of myself considering that the trip (currently planned for November/December) might be moved to June/July of 2016. All things considered, I was feeling cultured when I learned a quick flamenco strum on ukulele yesterday.

Omar’s Design tip: Culture is a great way to tell a product’s story.